Dumenil-Lefebvre, Anne (2006) Integration of sensory aspects in the design of glass packaging: development of a methodological instrument based on the techniques of sensory assessment. PhD thesis Génie industriel, ENSAM 2006ENAM0006.

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Abstract

New requirements of individuals, associated the increase in the offer suggested by companies, involve a bursting of needs. Each individual becomes of more in more demanding for the proposed offer of products, thus obliging companies to replace the consumer in the heart of their concerns. Packaging, having for mission of conveying the products, while emphasizing them at eyes of the consumer under most various modes of conditioning, does not escape not with this trend. An optimization of the concept packaging implies to study precisely the sensory stimuli whose cognitive interpretation will involve the purchase or not of a product. During this study, we were so interested in the use of the sensory assessment for packaging. This method was developed in the Thirties to make good a lack of effective instrumental method in the food industry to quantify the taste. It makes call with all the senses, smell, taste, touch, hearing or sight and uses the Man like "measuring instrument". The final goal of this study will be the development of a methodology making it possible to take into account various tactile and visual sensory aspects of packaging, in adapting the method of sensory assessment in particular by the contribution of others sciences or disciplines, such as ergonomics.

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